Dwight Heckelman saw a problem. Colleges and universities were not preparing students how to be successful in the music business. Sure, they taught you how to play an instrument, or how to teach, but no one was teaching how to survive and thrive in the ever-changing music business.
That’s why he started Groove U, an accredited music program to prepare students for the real music business. Students graduate with not only the skills, but the real-world experience and contacts to be successful. Dwight spent the morning telling us his fascinating story, and how Groove U prepares the next generation of music entrepreneurs
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Notes from the show: